Project Description

Xanax: What You Need To Know

GQ Magazine

“What does Xanax do? It’s essentially a tranquilliser, serving to sedate you. It works like other drugs in the benzodiazepine class, by attaching itself to your brain’s main inhibitory gamma-aminobutyric acid (GABA) receptors. The result is an increased release of this inhibiting neurotransmitter, GABA, that causes increased sedation and calming of your central nervous system. Basically, your head gets put in the freezer for a while.”

Art Direction: Keith Waterfield